The world of fashion is a fast moving one and the most successful fashion magazines chart each trend and have a finger on the pulse. They also need to present beautiful photographs and interesting features. Magazines come and go but there are a few long established ones that set the standard for quality and demand a core of loyal readers.
Elle is one such publication, featuring fashion, beauty, health and entertainment. The first edition was published in 1945 in France and editions are still published there, in addition to Brazil, Argentina, Singapore, the UK and the USA. The magazine hosts the annual awards ceremony known as the Elle Style Awards. Categories include Best Model, Best International Designer, Best Young Designer and Elle Style Icon. The Icon award was given to Helena Christianson in 2005 and the Woman of the Year was Cate Blanchett.
A teen version of the magazine is called ElleGirl, which came on the market in 2001. The print version stopped five years later but a version still exists on their web site. It seems that teenage girls prefer their fashion magazines to be online. The features include reports on runway shows, beauty articles, astrology and reviews on music, books and movies.
One of the most well known publications is Vogue, published by Conde Nast. It is enormously influential of all the fashion magazines and designers long for a good review. The first edition appeared in 1892 and it is now published in English, French, Italian, Chinese, German, Russian and Korean. The articles are mainly concerned with high fashion but there are also features on art, lifestyle and politics. Every model wants to get on the cover and the magazine has helped the career of Lauren Hutton, Twiggy, Penelope Tree and countless others. Other versions of Vogue are on the market, namely Men’s Vogue, Teen Vogue (in the USA) and Vogue Living, available in some countries.
Since 1937, when Marie Claire first appeared in France, it’s features on fashion, beauty and health issues have been eagerly read around the world. Today, it is published in the USA, the UK, Australia, Brazil, Japan, Malaysia and several European countries. In addition to articles on fashion, there are items about relationships and women’s issues. A celebrity is chosen for the cover each month. The web site has a video that shows behind the scenes and how an issue is compiled. As classic fashion magazines are handed down through the generations, a new readership is always ready and waiting.
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