Sell Advertising Space to Make Money
Jason McKinney
If you were to observe the company that delivers the daily paper to your door for a business case study, you would quickly learn that the newspaper publisher hires reporters, writers, and other individuals to create the content and deliver the paper to your door.
In addition to the above mention, the publisher has to invest regularly in heavy duty machineries and tons of papers in printing tons of newspapers on a daily basis.
And in order to ensure that the newspapers are delivered on time, the publisher appoints agents at every part of the covered territory.
So, how does the newspaper company make money? It is obvious that selling a copy of the paper for less than a dollar would not even begin to create enough money to fund the operation.
The answer? Selling advertising spaces! You have definitely seen lots of advertisements in the newspaper. The publisher simply sells advertising space in the papers to advertisers who want to leverage their advertising efforts on the paper's high readership.
On the same analogy, you can use the same strategy to make money from your newsletter: simply by selling ad space to different advertisers!
If your mailing list size exceeds 1,000 (5,000 is recommended) subscribers and beyond, you can start selling advertising space for a reasonable price.
In this manner, you turn every issue you send out to your subscribers into a profit-pulling device. And since there is virtually no end to the stream of advertisers as products, services and businesses are cropping every single day in every industry imaginable, so are your money making opportunities.
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