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Is Article Marketing Effective?

By: Mark Thompson



Is Article Marketing Effective?

Mark Thompson

Every webmaster knows that to gain ranking positions in search engines you need to build links. This usually means hours at a computer submitting your site to directories and emailing other webmasters requesting reciprocal links. There is another way of getting links which often overlooked and complements your current link building strategy, writing articles.

Content is the life blood of the Internet every webmaster needs it and every website needs fresh content to keep Google and the other Search engines coming back regularly. By writing articles you can provide this content and at the same time get yourself permanent back links to your website. This article will attempt to answer some common questions asked by first time article writers.

What topics should I write about?

It is always easier to write about what you know to start with. Once you develop your writing skills then you can move on to subjects you need to research. Always make sure that the topic is related to the site that you are promoting.

How are site owners going to find my articles?

Once you have finished writing your article you add a resource box to it which contains links to your site. You then submit the article to article listing directories where they are placed in categories. Site owners can then copy them from the directories and use them. They must however keep your links intact

Won't people just remove the links?

Yes this does happen but not as often as you think. It is very easy to track these webmasters down. Use a tool like Google alerts which checks the Internet for relevant key phrases. It is very useful if you add a unique key phrase to your articles that you can enter into the search tool. You can also search for your name to ensure that all the links are live.

How long should the articles be?

There is not set length of article but anywhere from 200 words to a maximum of 3500 words is normal. Personally I usually aim for 350 -500 words as this usually sits nicely on a page

How many sites should I submit to?

There is no definitive answer to this. Personally I try to make each article unique and submit it to only 1 site. This is not as difficult as it sounds if you have the right tools at your disposal. Try to monitor the results you get and if you are getting good links from submitting to multiple sites then carry on doing it.

How many articles should I be writing?

Write as many as you can. Some people find they can only write 1 or 2 a day while others like my wife can churn our 25-30 in a day. Set yourself a target of writing 1 before breakfast everyday to start with and then take it from there

For information on Article Marketing go to http://thearticlemarketingblog.com/) The Article marketing Blog Interested in learning to http://income-academy.com/) Make Money Online

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