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Get The Attention Of Coffee Shop Customers By Offering Free Items |
By:
Karyn Lewis |
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Get The Attention Of Coffee Shop Customers By Offering Free Items
Karyn Lewis
There are plenty of free things you can offer to the customers that come to your coffee shop. These items can entice them to become regular customers that will stop in numerous times per week. Something as simple as giving out punch cards they can present each time they make a purchase can win their loyalty.
Think about how many punches you want them to have to complete to get a free coffee drink. Most coffee shops go with ten or twenty and a person can fill this up in just a couple of weeks with regular visits. You can also make the punch card based on dollar amounts instead of the number of visits. Make sure you use a very unique punching system though so people can't cheat!
Take some time to consider how many punches it will take and what they will get. If it is a 24 ounce coffee make sure it says this. That way your customers that normal purchase a 32 ounce cup won't think they have been cheated in any way. Use a puncher that is hard to duplicate so you don't have to worry about people taking advantage of your free offers.
You can be really creative with the prizes you offer and they don't have to be worth very much money either. It is a good idea to offer something relating to your business but you don't have to. You may decide to go with a larger type of drawing. For example all of the completed punch cards can be placed into a drawing at the end of the year for a free vacation.
If you want to increase the stakes, consider only having one drawing each year. Customers can fill up as many punch cards as they can to be in the drawing. Make this for something spectacular such as a trip for two. The additional business these promotions generate will more than pay for the expenses involved in the free give away.
One of the main reasons why consumers don't want to try a new drink offered is because they may not like it. Offer free samples of a particular one for a set amount of time. You will find the sales for it continues to soar on a regular basis after people have had a chance to taste it without spending any money on it.
With the advances in technology today, people are relying on computers for everything. You may want to offer some free services at your coffee shop to accommodate that dependency. Those that have a laptop with them will really appreciate being able to access wireless internet connections free of charge.
If you have the space for it, you may want to offer some computers with internet access as well. Your customers can check their email and look up information while they enjoy the delicious coffee products that you offer. This is just another way that you can offer a free service to better meet their needs.
Karyn Lewis is passionate about great coffee. If you are thinking of http://www.coffeeshopprofits.com/Opening_a_Coffee_Shop.htm) opening a coffee shop, and avoiding the common mistakes new owners make, you can read more at her recommended at her http://www.coffeeshopprofits.com/ coffee business website.
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Article Source: http://www.statssheet.com/articles/article65345.html |
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