Persistence
Kenrick Cleveland
"Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no hope at all." --Dale Carnegie
No hope at all. Think about that. For most people that signals the end. For us persuaders, that's a challenge, an exciting opportunity and a call to action. There's always hope.
I had a cat many years ago who was the embodiment of persistence. In my living room I had an antique armoire that was too low for him to crawl under, but was the perfect height for a mouse to hide under to evade capture.
For a while, I didn't understand why the cat was sitting in this corner staring day and night for several days. Turns out he was standing guard, holding a vigil, waiting for the little mouse to get so hungry he had to make a move.
My cat had a goal that he was going to attain no matter how long he had to wait. He eventually caught it and played with it for hours while strutting around proudly show his prize to us.
The mouse sadly died, but the cat remained vigilant in that corner trying to create victory. He was hoping for another opportunity, but I like to think he was reliving his triumphant moment.
The key to persuasion is persistence. Persistence increases your success rate incredibly. Follow up and follow through. Place that second, third, fourth call. Don't accept 'no' for an answer.
In order for you to excel in persistence you need to have intention, objective and desire. These ingredients have got to be percolating within you in order for the energy to be there to give that extra push.
A clear mindset is important. Self doubt and negativity have NEVER served you well. Sometimes we play these old tapes in our heads. This outdated conditioning needs to be banished from our lives.
A little encouragement from friends, family, coworkers and allies doesn't hurt.
With all that said, there's a point of diminishing return and if you've spent a sufficient time being persistent and it has proved futile then by all means, give up. There is no point at all in beating the proverbial dead horse. Your time is worth money and when you come to an impasse, it's time to cut your losses.
In closing, I'll leave you with a W.C. Fields quote: "If at first you don't succeed, try, try again. Then quit. No use being a damn fool about it."
Kenrick Cleveland teaches techniques to earn the business of affluent prospects using
http://www.maxpersuasion.com/ persuasion. He runs public and private seminars and offers home study courses and coaching programs in
http://www.maxpersuasion.com/ persuasion techniques. Click here to get your own
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