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Get Over The Fear Of Networking |
By:
Dexter P. Morgan II |
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Get Over The Fear of Networking
by Dexter P. Morgan II
Network marketing is one of the most effective ways to conduct business. The reason being that word of mouth advertising is much stronger then print. Think about it for a moment if a friend told you that they love Product A and what it did for them, then you will probably remember that when you go to male that purchase and you are comparing Product A to Product B. Which one are you libel to pick.
The biggest issue for most small business owners that attempt networking is fear. They have the fear of public speaking and they have the fear of rejection, and these are the issues I want to address.
First lets address the fear of public speaking. This is not as difficult as you may think; it does take a little bit of practice and preparation. I have listed a few things you can do help you get over this.
1. To put it simply, you have to be properly prepared. Follow the tips that follow and practice what you are going to say, until it becomes natural for you.
2. Get plenty of rest prior to an event and have your materials already prepared no later then the night before.
3. Some may say on the way to a function, listen to your favorite type of music to help you relax. I personally do the opposite and listen to music that motivates me and gets me pumped up. Which ever works for you to put you in the zone!
Now you might ask, well how do you deal with the fear of rejection? Well that's easy. Develop a rejection free 30sec or so advertisement for your business. Part of what lends to this fear is that you feel that you are trying to sell everyone in the room your product or service. This is the wrong attitude to have. Your goal when networking needs to be making contacts and how can you help them and how they can help you. Not selling them. Now if they need what you offer that's great and it becomes a selling opportunity; but it is not your goal. Follow steps here in order to develop your own spiel.
1. Introduce yourself and your company name.
2. Now rather then saying what it is you do like I am a business consultant, or I am a landscaper. Create a 1-sentence statement of what you do, for example "I help small businesses to achieve their business goals and aspirations."
3. Now mention no more then 2 (and 2 is pushing it) most important hot buttons or industrial facts.
4. Lastly tell them who the perfect client is for you. Basically this is your target market. And then ask them if they no anyone like that to please have them contact you. This is a friendly way of asking for referrals in a very rejection free way.
5. Your target time here is 30 seconds long.
Create your own advertisement and practice, practice, practice. Do this and you will be able to network like a pro!
Visit our blog for even more greataffordable business solutionsfrom an experianced small affordable business consultant. Click here for other unique 'networking' articles.
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Article Source: http://www.statssheet.com/articles/article53975.html |
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