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Yale University Researchers Reveal The 12 Most Powerful Words To
Increase Your Profits |
By:
Scott Bywater |
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In this article, I am going to reveal a dozen words, which could
change your life. Why? Because Yale University researches have
identified the 12 most powerful words in the human language...
proven to attract attention and stir emotion within their
readers. Here they are...
* You
* Save
* Results
* Health
* Love
* Proven
* Money
* New
* Easy
* Safety
* Discovery
* Guaranteed
So how can these 'proven' 'new' words 'you' have discovered be
used to generate 'results' and make 'you' more 'money'? It's
'easy.' 'You'll' 'love' the way you can 'safely' integrate them
into your ads and sales letters. Plus, 'you'll' 'save' thousands
of dollars from burning a hole through your pocket from
ineffective advertising... 'Guaranteed.'
Notice how easy it is!
Oh yeah, one more thing. Once you start implementing all of
these words into your copy... you may just find that the extra
'money' you make will help you to chill out. Consequently, many
people find their 'health' improves as a result ;)
Let's look at how we can change a couple of headlines I've seen
in ads and brochures lying around in my office around to
incorporate these power words...
Headline 1: The benefits of advertising on the XYZ Web Site
Could change to: 'Discover' the benefits of advertising on the
XYZ Web Site
Or: At Last... 'You' can 'discover' a 'proven' way to make more
'money' by advertising on XYZ's 'new' web site
Or: You'll 'love' this quick and 'easy' way of generating
greater 'results' through advertising on XYZ's 'new' web site
Headline 2: Great places to stay. Fantastic locations and hot
deals
Could change to: 'Discover' these safe places to stay. Fantastic
'new' locations and hot deals
Or: Who else wants to 'discover' a 'safe' and 'easy' way of
finding fantastic locations and hot 'new' deals?
Or: You're 'guaranteed' to 'love' these great places to stay.
These fantasitc locations are 'easy' to find and you'll 'save'
'money' with our hot new deals.
Can you notice how easy it is to incorporate the hot words into
your ads and sales letters?
A word of warning: These words are a tool... although just as
mild painkillers are not a cure for cancer... they are not a
cure for poorly thought out copy.
However they will certainly spice up your communications.
Yours in profits.
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Article Source: http://www.statssheet.com/articles/article39943.html |
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